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Latest in: Leadership

Lead plus Show Equals Sale! How to ensure you dominate your market

Our market has changed. Are you prepared to set yourself apart from the masses? Is your website getting…

News November 16

Maximize your Marketing in 2012!

As you close out 2011 and prepare for a much better 2012, make sure your advertising is working…

News November 15

In-warranty Vehicles Drop; Retailers Must Woo Out-of-Warranty Customers to Cushion the Blow

It’s no secret in the auto industry that profits on new vehicle sales have been nonexistent the past…

News November 10

The Value of Selling with a Story

The two biggest obstacles used car sales persons face now – and have for decades – are credibility…

News November 10

Learn From a Red Flags Success Story

I was working in a dealership’s conference room recently when a sales manager brought three “greenpeas” in for…

News November 8

Chad Baker, Partner and GSM, Marc Heitz Chevrolet

When Chad Baker and his business partners at Marc Heitz Chevrolet in Norman, OK erected their 81,000 sq.…

News October 31

Burnsville Toyota

Burnsville Toyota is the 2011 Top Winner of the Digital Dealer Website Excellence Awards – scoring higher than…

News October 31

General Motors’ Putting the Brakes on EBE Facility Requirements

It appears that all the push back from dealers has paid off. At the time I write this…

News October 31

Is your Team Playing Aggressive Defense?

It has been said many times that “offense wins games, but defense wins championships.” Following the football analogy…

News October 27

I Have Flying Monkeys and I’m Not Afraid to Use Them

It appears that most dealers have mentally accepted the fact that they need to embrace the digital age.…

News October 26