ORLANDO, Fl. – MARCH, 2013 – Automotive sales are more complex today than ever before. Readily available consumer reports, performance data, ratings and reviews turn average consumers into savvy negotiators. Internet shopping has expanded dealership competition to a nation-wide scale. Selling every unit is a challenge; retaining every customer, a daunting task.
Today, Social Media is the wild west of Internet Marketing. No longer just a pastime of college students and teenage girls, millions of people worldwide get online just to share information. With such an enormous bank of consumers, Social Media is an open-source marketing tool that reaches millions while requiring little financial investment.
Social Media Mogul Alexi Venneri is the co-founder of Digital Air Strike, one of the fastest growing automotive lead response, Social Media and reputation management companies. Among a multitude of highlights, Alexi:
- Is the CMO and COO of Social Media products for Digital Air Strike.
- Headed Marketing and Public Relations for DealerTrack, Who’s Calling and the Seattle Mariners of Major League Baseball.
Venneri is an expert on helping dealerships make sense of this powerful tool’s integral uses in marketing and social CRM.
Alexi’s philosophy focus on sites car buyers use and ways of targeting sites with most traffic. Alexi will share Social Media tips and strategies, including the “10 Hottest Tips” for reputation management.
As the director and co-owner of Dealer e-Process, Page advises dealerships and dealer groups on navigating the challenging online marketing world, while gaining a competitive edge. As a New Car sales pro, Dave Page will flaunt his knowledge on digital marketing strategies.
Dave:
- Has over 20 years of dealership experience
- Received Highest Rated Dealer Website Provider in 2010, 2011 and 2012.
Dave’s offers dealerships his online marketing know-how the best lead forms to be used on websites, car pricing strategy for websites, and benchmark statistics best for your dealership website on mobile or desktop.
The 14th Digital Dealer Conference & Exposition offers dealerships the power to grasp marketing and management tools of the digital age to draw consumers back into the showroom.
Alexi Venneri and Dave Page are only two out of a multitude of marketing visionaries, industry leaders and digitalization experts who will be present to share their experience with attendees of the 14th Digital Dealer Conference & Exposition.
See Alexi Venneri speak at her session Spring 2013 Social Media and Review Site Study Results Revealed: See where you rank and learn top tips to get a jump on your competition!
Dave Page will speak at his session Exploding Website Conversion:
An insider’s road map to benchmarking and converting 50 percent of website visitors to leads.
Benefit from exclusive time with experts in Digital Dealer Learning Labs, taking advantage of one-on-one coaching and advice for the unique situation of each dealership attendee. Stop by the Digital Dealer Innovation Hours: examine innovative new products and technologies such as the latest auction tools, CRM and DMS, and learn how they will benefit your dealership.
So, update your Facebook status to read attending the conference, get ready to check off on Foursquare at the Rosen Shingle Creek Resort in Orlando on May 7th, and Tweet all about it to your colleagues. #DD14. Register here.
The Digital Dealer Conference & Exposition is an essential venue for Dealers and Managers: Online Marketing, uncovered. Questions, answered. Dealership, Improved.
