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A Metric That Merits More Attention—Your Used/New Sales Ratio
When I was a dealer, we thought we were doing a pretty good job if we managed a .5:1 used-to-new-vehicle sales ratio. If we retailed 50 new Cadillacs a month, I expected that we would also sell 25 used units, which were almost always Cadillacs. A rec
Jun 5, 2018
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Dealer ManagementDealer/GM NewsGeneralOwnershipSales & MarketingSales ManagementSales StrategiesTrending Industry News
A Little Preventive Maintenance Goes a Long Way in Protecting Your Franchise Investment
In the midst of the constant threats to dealers’ franchise investment, including new OEM facility requirements, OEM vehicle subscription programs, OEM warranty and incentive audits and chargebacks, attorneys general and FTC advertising penalties, c
Jun 5, 2018
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Dealer ManagementDealer/GM NewsGeneralLeadershipOwnershipSales & MarketingSales ManagementSales StrategiesTrending Industry News
Subscribe and Drive
As the first automotive group to launch auto subscription in our market, Wyler FastLane, I have been closely following the press and feedback on this exciting new area. I would share that I have seen nothing in my career that has created more excitem
Jun 5, 2018
Innovate and Adapt
Where we were, is not where we are now, and not where we are going. Due to the demand from the public to look better, be faster, and charge less; along with the pressure of consolidation, the auto business is a completely different environment than w
Jun 5, 2018
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Dealer ManagementDealer/GM NewsDigital DealerDigital Dealer ConferenceGeneralTrending Industry News
Digital Dealer 24 Recap
NO UMBRELLA NEEDED Warm sunshine in April makes Florida the happiest place on earth for Digital Dealer’s spring conference and expo. This year, the skies opened on day one and showered attendees with plentiful liquid sunshine. Umbrella or not, the
May 9, 2018
2018 NADA Show Recap
The 2018 NADA Show was held this year in sunny Las Vegas, Nevada. The show has always held tremendous value for everyone in the automotive industry from dealers, dealership managers and employees, as well as industry vendor partners and exhibitors, a
May 9, 2018
NADA 2018: Guarded Optimism About the Road Ahead
Every year, the AutoTeam America Buy/Sell Summit and Dealer/CEO/CFO Forum at the National Automobile Dealers Association (NADA) Convention and Expo bring together many viewpoints on the state of the industry, including those of brokers, bankers, indu
Apr 19, 2018
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Dealer ManagementDealer/GM NewsDigital DealerDigital Dealer ConferenceGeneralTrending Industry News
Do Trade Shows Improve Sales?
There’s always another trade show to sponsor or attend, and the costs add up quickly. The question is “do trade shows improve sales?” In a recent survey of 100 Business Owners and Marketing Managers, 48% said they didn’t calculate their Retur
Apr 16, 2018
Interview With Ben Keating of Keating Auto Group
After graduating from Texas A&M University with an honors degree in Engineering in 1995, Ben Keating went to work selling cars at a Ford dealership in Austin. Shortly thereafter, he went to work at his father’s Ford dealership in 1996, where he
Apr 3, 2018