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Dealer ManagementDealer/GM NewsInventory ManagementPre-Owned Sales & Marketing StrategiesSales & Marketing
Where Have all the Good Used Cars Gone?
Well, this seems to be the topic of articles that you read with all the quasi new wave used car writers and speculators in the market place today, who seem to find most of their automotive talent and experience somewhere out there in the Internet wit
Mar 25, 2012
Three Reasons the Used Car may not be the Problem
I hear the following from dealers several times a week: “That car doesn’t work for us.” “Why?” I’ll ask. “We tried it before and we got burned” is a typical reply. “Well, let’s take a look,” I’ll say. This “look” at market
Mar 25, 2012
Just the Tip of the Iceberg
Equity data mining is one of the most lucrative trends currently in the market. Because almost every auto dealer is digging out from an economy where floor traffic has slowed and customers were holding their checkbooks tightly, equity data mining has
Mar 19, 2012
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Dealer ManagementDealer/GM NewsDigital DealerFinance & Insurance NewsInventory ManagementPre-Owned Sales & Marketing Strategies
Dispelling the Myth of the ‘Perfect Used Car’
For the past few months, I’ve been monitoring dealer used vehicle inventories through vAuto’s new Provision inventory management engine, which assigns letter grades to prospective vehicles a dealer might acquire. An eye-opening finding: It’s ve
Mar 1, 2012
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Dealer ManagementDealer/GM NewsFinance & Insurance NewsInventory ManagementPre-Owned Sales & Marketing StrategiesSales & Marketing
Solving Used Vehicle Supply Problems
It seems that nearly every dealer I talk to, when discussing the health of their business, brings up the subject of tight vehicle supply. Depending on the manufacturer, new vehicle supply has been a challenge with recent earthquakes in Japan and floo
Feb 24, 2012
‘I Learned it All from You”
Looking back over my 30 years in the training business it never ceases to amaze me how our industry changes so rapidly, yet stays the same. Basic fundamentals that have made each one of your dealerships what they are today have survived the years.
Feb 16, 2012
Local Auto Auction
You need to support your local sales, whether they are called “pig sales, sled sales” or any other names that are used by the small local guys who are not associated with a large syndicated auction group. Your support for local auctions needs to
Jan 27, 2012
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Dealer ManagementDealer/GM NewsDigital DealerFinance & Insurance NewsInventory ManagementSales & MarketingSales ManagementSales Strategies
Building Trust Online is an Entire Dealership Effort, Part Two
Last month in the December 2011 issue of Digital Dealer magazine, I wrote a column titled “Building Trust Online is an Entire Dealership Effort.” There is more that needs to be brought to light around this concept. The premise of the article was
Jan 25, 2012
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Dealer ManagementDealer/GM NewsFinance & Insurance NewsInventory ManagementPre-Owned Sales & Marketing StrategiesSales & Marketing
Seven Vital Signs to Optimize Every Used Vehicle Inventory Acquisition
Whenever I go to a doctor for a check-up, my visit usually starts with a “history and physical” assessment. The H&P, as medical folks dub it, is a cornerstone of healthcare. It gives the medical professionals an opportunity to efficiently ask
Jan 13, 2012