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Consider Accounting Office Consolidation at Your Multi-Store Dealership Group

As dealerships continue to expand, the logistical and operational complexities of handling processes such as accounts payable, accounts receivable, cash flow, billing, and payroll can become cumbersome and costly. Some questions that should be consid
Dec 14, 2017

Your 2018 Budget: Volume and Gross Budgeting for Sales

How is your budget shaping up for 2018? Having fun yet? This is the second part in a series of blogs on how to create a budget that will help you achieve your growth goals. In Part 1, I shared tips on how to do a SWOT analysis. This installment will
Dec 13, 2017

Broad Market Declines Across Segments

Welcome to this week’s edition of Black Book Market Insights, with in-depth analysis of used car and truck valuation trends and insights straight from the auction lanes. Click here to download the full report. This week’s Black Book Market I
Dec 12, 2017

You Need to Know How to Get the Most Out of Your Banner Ads

We’ve all seen them. Banner ads, or display advertisements, are everywhere. They’re a marketing tool that is used on websites and can come in a variety of formats, like images, videos, gifs, etc. You might even have some on your own website. Unfo
Dec 12, 2017

Witt’s Wise Words: Don’t Become A Headline

Bill Wittenmyer explains the importance of not becoming a headline in this week’s edition of Witt’s Wise Words.
Dec 11, 2017

Hard Facts: Simple Trick To Increase Click Through Rate

Want to increase your click through rate and engagement? Today, I’m sharing one simple trick (and one simple word) that can lead to big results. Learn more by watching this week’s Hard Facts.
Dec 8, 2017

Freebie Fridays: Don’t Hire The Unicorns

Bill Wittenmyer says “there is no perfect employee” and discusses why you should focus more on hiring the perfect person as opposed to the perfect employee in this week’s Freebie Friday.
Dec 8, 2017

4 Mobile Design Elements That Will Never Go Out of Style

It’s hard to keep up in the ever-evolving world of mobile devices. Earlier this year, we wrote about design features for mobile that should never see the light of day, and all of that is still true, but you still have to figure out what your site s
Dec 7, 2017

Social Listening & Quick Action = Video Marketing Gold!

All too often marketers find themselves with writer’s block, if you will, when it comes to new ideas. Short of spending a ton of money for an ad agency, businesses can still find opportunities to insert themselves into trending stories for little m
Dec 7, 2017