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4 Mechanisms For A More Efficient CRM

Within the automotive marketplace, the data-centric importance of a dealership has come to the forefront. One of the most essential tools in driving this type of dealership, is its utilization of a CRM
Oct 7, 2016

Evolving with Millennials

Creating a unique and engaging experience is key to attracting new millennial buyers.  Second only to Baby Boomers, Millennials wield $200 billion annual direct buying power
Sep 30, 2016

Can Your Dealership Handle Growth?

The dealership market is changing. A younger generation is growing in the management side of dealer operations, and with that comes a new found growth mentality.
Sep 12, 2016

The Biggest Mistakes CRM Users Make

In any dealership, no matter how large or small, the CRM should be at the core of it all. From beginning to end, from a prospect to a sold customer, using the CRM to function a sales
Sep 8, 2016

Why Your Dealership Marketing Should Be Dominating

In every industry, there is endless data to collect and apply to sales and marketing, all in the hopes of converting consumers to customers. Marketing strategies and campaigns, again, in any industry,
Aug 31, 2016

Knowing More About Your Automotive Audience

Long gone are the days of guessing what your audience is interested in. The past few years have resulted in new technologies that let marketers expand their reach and learn more
Aug 29, 2016

Mobile CRM’s Are Key

No matter what industry you’re in, mobile accessibility affects the everyday lives of everyone. The world has become mobile accessible from every direction. From online shopping,
Aug 29, 2016

Start Contacting Customers When They’ll Respond

Today’s socially connected consumers have changed the tide in the automotive industry, from top to bottom. However, the dealership must also change, in the way that they collect data
Aug 23, 2016

True or False: Your Vendor Results Are Skewed?

Every dealership in the automotive industry has some sort of relationship with vendors and their products. Whether it be for a CRM, Website Design, DMS, Email Marketing, Call Reporting...
Aug 11, 2016