Posts
There’s No Room for Sea Lawyers in the Automotive Industry
As some of you may know, I served in the United States Marine Corps back in the 1980s. I was lucky, and was allowed to spend most of my time in the service sitting on the tropical island of Guam. While I enjoyed serving with nearly everyone I met in
Nov 1, 2010
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Dealer ManagementDealer/GM NewsDigital DealerLead Management & CRMSales & MarketingSales ManagementSales Strategies
The 10-Minute Dealership: Building the Organization
The arrival of a lead is the moment of truth. Best practice is to execute a multi-vehicle price quote right away every time, followed by a phone call in 10 minutes. The dealer who consistently delivers his customer a 10-minute call in response to an
Nov 1, 2010
Technology and Zen Time Management
I recently gave a webinar on Zen time management to controllers and office managers. Over the years I’ve created various technology tools to enable controllers to get more time in the day by downloading from their DMS to Excel. This webinar opened
Nov 1, 2010
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Dealer ManagementDealer/GM NewsDigital DealerFinance & Insurance NewsLead Management & CRMPre-Owned Sales & Marketing StrategiesSales & MarketingSales Management
Business Development is for Sales Reps too!
Cross training and team building are critical Are your business development and Internet sales teams integrated with your experienced sales team, as documented in your store’s playbook? If you do not have a defined process with a back-up plan for e
Nov 1, 2010
Developing the Right Training Program
Whether you are training new sales consultants or just want to upgrade your sales team’s skills, deciding between online and instructor-led training can be a challenge. In the end, the decision boils down to four factors: content, quality, effectiv
Oct 1, 2010
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Dealer/GM NewsDigital DealerLead Management & CRMSales & MarketingSales ManagementSales Strategies
The Challenge of Scale, Span and Shift
Today’s progressive auto dealer faces three difficult challenges: limited scale, broad span and significant marketplace shift. How he responds to these three challenges will determine how successful his dealership will be. First there’s the issue
Oct 1, 2010
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Dealer/GM NewsDigital DealerLead Management & CRMSales & MarketingSales ManagementSales StrategiesTechnology
Get Creative! Become an Automotive Story Teller
So, you’ve been assigned the responsibility to write the vehicle comments on behalf of your store. While this may be Internet Sales 101, it is more than apparent that dealers can use a refresher course now and again. As I research dealership after
Oct 1, 2010
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Dealer/GM NewsDigital DealerLead Management & CRMSales & MarketingSales ManagementSales Strategies
In Unfamiliar Territory You Need a Roadmap
With the end of 2010 in sight, it’s time for proactive dealers to begin finalizing their plans for 2011. Where will you be this time next year? What new products, services, processes or procedures will you pilot? What will be the makeup of your tea
Oct 1, 2010
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Dealer/GM NewsDigital DealerFinance & Insurance NewsInventory ManagementLead Management & CRMPre-Owned Sales & Marketing StrategiesSales & MarketingTechnology
Dynamic Heat Sheet Automation
One of the first tasks that I had in a dealership was typing the daily heat sheet. The fact that I “typed” the heat sheet indicates how old I am and that I still remember this task shows how much of an impact this daily heat sheet had on me. For
Oct 1, 2010