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How Community-Centricity in Automotive Retail Brings Purpose, Satisfaction, & Loyalty
A community-first mindset and business philosophy inspires positivity and a direct sense of purpose, resulting in higher satisfaction and loyalty.
Jun 15, 2019
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Dealer ManagementDealer/GM NewsLeadershipMarketing StrategiesSales & MarketingSales ManagementSales StrategiesTrending Industry NewsVideo
How Dealerships Are Using Facebook to Reach Customers & Drive Their Bottom Line
Social media can be a great challenge at most dealerships. Discover ways to leverage social influence and engage brands to help spread your message.
Jun 15, 2019
Don’t Let Customers Get Lost
DealerBuilt CEO Mike Trasatti explains why dealers need to ensure that customers aren’t in the dark when things go wrong.
Jun 13, 2019
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Dealer ManagementDealer/GM NewsLeadershipSales & MarketingSales ManagementSales StrategiesTrending Industry NewsVideo
Witt’s Wise Words: Know Your Numbers
VP of Sales CDK Global Bill Wittenmyer explains why every salesperson needs to know their numbers in order to achieve their goals.
Jun 10, 2019
Freebie Friday: A Tip to Stay Motivated
In this episode of Freebie Friday, Bill Wittenmyer offers a tip that individuals can use to stay motivated.
Jun 7, 2019
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Data & AnalyticsDealer ManagementDealer/GM NewsLeadershipSales ManagementTechnologyTrending Industry News
Windows 7 End of Life is Coming
Is your dealership still using the Windows 7 operating system? As of January 2020, Microsoft is discontinuing all support for Windows 7, which means they will no longer be releasing security updates. If you haven’t upgraded to Windows 10 by Jan
Jun 5, 2019
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Dealer ManagementDealer/GM NewsDigital DealerLeadershipSales & MarketingSales ManagementSales StrategiesTrending Industry News
Maximize Your Profit With Omni-Channel Retailing
Gone are the days when dealerships were at the center of the transaction. Today, the process begins online and customers don’t even have to set foot into a dealership to buy a car. The new “front line” is online. Omni-channel retailing in autom
May 29, 2019
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Dealer ManagementDealer/GM NewsDigital DealerLeadershipMarketing StrategiesSales & MarketingTrending Industry News
Bring Them to Your Website!
Two of the most important elements of every single advertisement you run in any medium are 1) an easy to remember phone number, and 2) an easy to remember URL that leads to your website. Thirty-five years ago our agency was one of the pioneers in dev
May 29, 2019
Beware of the Terms of Your OEM’s Approval of a Franchise Relocation Request
Dealers are required to seek the approval of their manufacturer in order to relocate their franchise to a more desirable location. In most states, the manufacturer has full discretion as to whether to approve or deny that request. In some states, the
May 29, 2019