NEW YORK — Data through July 2012, released today by S&P Dow Jones Indices and Experian for the S&P/Experian Consumer Credit Default Indices, a comprehensive measure of changes in consumer credit defaults, showed that most loan types s

CarFinance.com survey finds consumers apprehensive about new car price negotiations and low interest rates; offers car buying and auto finance tips to simplify process IRVINE, Calif. — In part two of a recent survey from CarFinance.com, a webs

Real-time Research Shows Midsize Sedans Most Preferred in July Palo Alto, California, USA—According to Market Insight Corporation, although still popular with US female auto shoppers, preference for the “Crossover” body styles have been decreas

No doubt about it, the used-vehicle market is experiencing some shifting trends that we all knew would take place in the fall. After a few years of short supply, pricing strength and fluctuating gas prices, dealers now find themselves with an easing

88% of mobile phone users check their email via a handheld device daily NEW YORK, NY — Though email increasingly competes with other digital channels for consumers’ time and attention, a new eMarketer report finds it continues to be an effective

Larry Bruce, partner, MotorTrends Online and president/CEO, MicrositesByU,  will share with you a nine-month study done with over 3,000 in-market automotive customers. The following things were addressed in the study: Why customers get on the Intern

Using an integrated, targeted and digital marketing strategy to attract, sell, service and retain customers for less cost helped Red McCombs Ford finish number one in the San Antonio market, with sales up 24% over the same period last year, 160% with

Test drives are fundamental to car dealership operations, and from the customer’s point of view they are a great touch point to experience everything a car has to offer, but according to a recent Maritz Research study 11.4% of car buyers didn’t t

My team and I recently concluded a large number of spend assessments, across many dealerships, in various cities, under various ownership structures.  We interviewed many dealer principals and CFO’s as a routine part of our process and as such, I