Posts
Is $7.5 Million Worth a Process Change?
Most dealerships at the very least conduct some form of multi-point inspection and inform the customer about any needed repairs discovered during the inspection. But what happens if those recommendations aren’t properly documented? Well, failing to
Apr 30, 2018
How Do Tire Sales Affect Customer Loyalty?
VP Analytics & Data Services Doug Van Sach shares some gaps between Millennial expectations and reality in this video blog.
Apr 26, 2018
Posts
Dealer ManagementDealer/GM NewsFixed Operations NewsMarketing StrategiesSales & MarketingServiceTrending Industry NewsVideo
What’s the Right Budget for Service?
Scot Eisenfelder shares what he believes the right marketing budget for service should be for dealerships.
Apr 25, 2018
Collision Customer or Lifetime Customer? It Depends on the Data
Do you ever wake up in the morning, sip your coffee, and think, “Today is a great day to find a collision center!”? Of course not. Most people looking for a body shop are in the midst of a stressful, unexpected situation. They’re wrangling with
Apr 24, 2018
Plugging In: How Electric Vehicles Could Impact Your Service Department
Love him or hate him, Tesla’s Elon Musk is brilliant. As both a businessman and a marketer, he has created a loyal following of brand advocates – some of whom don’t even own the products he sells. There are consumers literally willing to wait y
Apr 18, 2018
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Dealer ManagementDealer/GM NewsFixed Operations NewsServiceTechnologyTrending Industry NewsVideo
The Growing Gap Between Retail and Automotive Customer Experience
Doug Van Sach explains the growing gap between retailers and automotive consumer experience in this video blog.
Apr 17, 2018
Yield Management: What We Can Learn From Airlines
If you have flown recently there are two inescapable and related facts: (1) nearly every seat is full and (2) nearly every seat is priced differently. This is because airlines realize that planes taking off with empty seats represents lost revenue th
Apr 11, 2018
3 Action Steps to Go from Average Advisor to HPRO Performance Machine
It’s no secret in automotive retail, fixed operations that average sales per repair order measured as hours sold per repair order have remained stagnant in our industry for some time. Factory paid scheduled maintenance, the quality of the vehicles,
Mar 30, 2018
Weighing the Risks and Benefits of Service Loaner Programs
Service loaner programs are experiencing a surge in popularity. Manufacturers like these programs, which allow them to sell more cars. Dealers like the programs because they provide a convenience to customers and offer customers a chance to drive new
Mar 30, 2018