9 tips for packing your brand’s message into a 15-second Instagram video, according to Entrepreneur. It has been shown through data, most recently by Forrester Research, that Instagram represents by far, the best platform for marketers to inter

Auto brands much leverage mobile to reach millennials, according to Mobile Marketer. The United States is shifting to a society defined by smartphones from one defined by cars, raising pressure on marketers to deliver experiences that reflect millenn

Hot app speeds up videos, offering new creative possibilities, according to AdWeek. Call it fast-food porn. Now that hyperlapsing is a thing, courtesy of Instagram, everyone’s videos can be seen at 12 times the normal speed. The Hyperlapse app is t

When you look at successful businesses in the United States, the automotive industry stands out. Granted, car lots can be the butt of jokes at times, but the fact remains that there are millions of cars on the road, and many of them came from an auto

Everything you need to know about the Millennial consumer, according to Entrepreneur. No demographic is as appealing to marketers as millennials, those folks born between 1981 and 2000. Many articles and studies have focused on reaching this elusive

Automotive companies need to invest in social media now, according to Business 2 Community. The automotive industry is usually ahead of the curve when it comes to almost everything. From tech innovation to advancements in design, car companies lead t

Whether you’re spiritual, religious, or none of the above, Facebook is finally giving us what we want. For years now we’ve been asking the bottom line question of being able to sell cars through Likes and other engagement metrics via Social Netwo

10 changes to the Facebook page layout, from Social Media Examiner. Have you noticed some big changes in your Facebook Page layout? Do you know where to find everything? Earlier this year, Facebook announced a new design for Facebook Pages. It took a

3 ways to help prioritize your SEO efforts, according to Search Engine Watch. Whether you work in-house representing various stakeholders or on the agency side working with a handful of clients, arguably the hardest part of your day is prioritization