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Social Media Transformation: Part 2
CEO Jim Flint continues sharing why dealerships need to alter their social media strategies in order to maximize effectiveness in this video blog.
Apr 12, 2019
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Dealer ManagementDealer/GM NewsMarketing StrategiesSales & MarketingSocial MediaTrending Industry News
Social Media Transformation Part 1
CEO Jim Flint shares how social media has transformed and why dealers should alter their strategies to maximize their effectiveness in this video blog.
Apr 9, 2019
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Dealer ManagementDealer/GM NewsMarketing StrategiesSales & MarketingSocial MediaTrending Industry News
Social Media Transformation
There are three huge ways to transform the Social Media at your Dealership. Tell Your Story Telling your Digital Story is a huge step in the right direction. In the most recent quarterly conference call, Facebook CEO Mark Zuckerberg indicated that st
Apr 5, 2019
Expand Service Department Reach & Volume with Customer Convenience, Transparency & Feedback
Many businesses focus on improving customer convenience as a means to expand their reach and volume of commerce. It’s not just Internet companies such as Amazon, but some of the most substantial brick and mortar chains, including Wal-Mart, Costco,
Apr 3, 2019
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Digital DealerDigital Dealer ConferenceEveryoneGeneralMarketing StrategiesSocial MediaTrending Industry News
Social Selling: 4 Keys to Selling on Facebook
By Cavan Robinson, Product Manager, OEM, DealerSocket We’ve come a long way since the days when the business rule of thumb when it came to social media was to treat it like a cocktail party: Ease your way in by listening, don’t dominate the conve
Mar 27, 2019
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Digital DealerDigital Dealer ConferenceEveryoneGeneralMarketing StrategiesPay-Per-ClickSearch Engine MarketingSearch Engine OptimizationSocial MediaTrending Industry News
Embracing the Essential Digital Media Mix
By Alex Melen, Founder, SmartSites Did you know that almost a third of all digital spend is wasted on ineffective channels and strategies? In an industry fought with cut-throat competition, your digital marketing strategy becomes your strongest tool
Mar 27, 2019
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Dealer ManagementDealer/GM NewsDigital DealerMarketing StrategiesSales & MarketingSocial MediaTrending Industry News
7 Reasons to Do a 2019 Social Media Policy Review
It’s that time again. It’s the beginning of a New Year where we take time to assess and realign things. Do you have a social media policy in place for your dealership? If so, how often do you review it? Now would be a good time you to eit
Jan 13, 2019
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Dealer ManagementDealer/GM NewsMarketing StrategiesSales & MarketingSocial MediaTrending Industry News
5 Keys to Successful Social Ad Campaigns
When it comes to social media advertising, Facebook reigns supreme with Instagram a close second. These are ideal platforms on which to raise brand awareness, bring customers down funnel and generate leads. For dealers, a presence on Facebook and Ins
Jan 10, 2019
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Dealer ManagementDealer/GM NewsFixed Operations NewsMarketing StrategiesSales & MarketingServiceSocial MediaTrending Industry News
How to Grow Loyalty with Service Marketing
For car dealers, the opportunity to create loyal customers might start with a sale, but true loyalty is created in the service department. According to a 2017 IHS Markit study, the average length of car ownership is nearly seven years. That’s a
Jan 4, 2019