10 ways to get more engagement on Facebook, from Ragan.com. Facebook has made a lot of changes over the years, prompting businesses to continue trying to figure out how to get people to see their content and interact with it. You’ve probably lo

Digital marketing is a focus for all dealers as more consumers shop first online. Although most customers are online, the sad truth is: Most dealers don’t need digital marketing. It’s not because there is no value from digital marketing. Rather,

27 marketing myths, from iMediaConnection. Myth: Apple is amazing at social media marketing Reality: Apple has no presence on social media As of 2013, Apple has yet to claim a Twitter account, Facebook page, or any other type of social media presence

From Ragan.com, infographic: the history of hashtags. Hashtags are everywhere. They’re on Twitter, Instagram, Facebook and Pinterest. They’re even on “Late Night with Jimmy Fallon.” But hashtags weren’t always so ubiquit

The latest Volvo commercial is going viral for good reason. Action star Jean-Claude Van Damme takes his 53 year-old body to the next level to showcase Volvo’s Dynamic Steering System. The stunt is in fact real. A Volvo rep confirmed that the sp

From Search Engine Watch, using hashtags in social media and search. By now everyone has seen or heard hashtags used. Yes, I said ‘heard’ because hashtags have now infiltrated contemporary culture and advertising campaigns. One blogger re

5 Facebook ad features you should be using NOW, according to Search Engine Watch. Facebook HQ has been busy tinkering with the ads platform to make improvements that provide Facebook advertisers more control, more organization, and streamlined ad cre

Content mistakes that may be chasing your website visitors away, according to Ragan.com. An article at pingdom says there are more than 634 million websites, with 51 million new ones added each year. How do you make yours stand out from the crowd? Th

Handling insurance questions on your dealership blog, according to Stratosphere Studio. As everyone in the automotive world knows, the relationship with auto insurance companies can be a little delicate, at times. Naturally, as two entities that have