The top 5 apps to assist with your body shop marketing, according to Stratosphere Studio. As an agency that specializes in marketing for the automotive industry, we know that auto body shop owners wear many hats. They often field customer questions,

Mobile technology gives customers the world at their fingertips, no matter where they are. That’s a powerful advantage for dealers who know how to be there. Gone are the days when customers sat in front of a beige box and dutifully started a search

Exploring the ‘connected’ car, according to Search Auto Parts. Telematics, as it applies to the automotive industry and defined in Wikipedia, most often refers to the “convergence of telecommunications and information processing.” Beg

5 ways to make shareable images that drive traffic, according to Social Media Examiner. Are you sharing compelling images across social networks? Do you want more engagement and traffic from your efforts? If you’re not regularly sharing images that

Strategies for using big data to enhance the customer experience, according to Marketing Profs. According to IBM, we create about 2.5 quintillion bites of data every day, and IDC estimates that the volumes of data will more than double every two year

29 internet tools to improve your marketing starting today, according to TNW. Aren’t shortcuts just the best? While everyone else takes the long way, you and your shortcut get to breeze right through, skipping a few steps and feeling pretty smart d

Avoid an online crisis: Four key tips to prevent social media mistakes, according to Marketing Profs. If the phrase “social media mishap” were a listing in the dictionary, chances are you’d find these real-life companies included as

Three must-have internal metrics for productive marketing teams, according to Marketing Profs. It’s no secret that analytics—related to your revenue, website, customers, and brand—should be a cornerstone of any marketing program. Tracking e

The importance of keeping the end goal in sight in social media strategic planning, from Socialmedia Today. I read an article by Tom Keene recently titled ‘2014: Social Media Descends to 35 Feet’. I had to read it a couple of times (it’s a