Posts
Search Marketing: Know the Competition, Know Yourself
From Search Engine Journal: Search Marketing – Know the competition, know yourself. Sun Tzu says, “Know thy self, know thy enemy. A thousand battles, a thousand victories.” There is truly an art to the search marketing war, so I find Sun Tz
Jan 29, 2014
Posts
Dealer ManagementDealer/GM NewsDigital DealerMarketing StrategiesPre-Owned Sales & Marketing StrategiesSales & MarketingSales ManagementTechnology
Majority Of Car Buyers Showrooming On Dealer Lots
Majority of car buyers show-rooming on dealer lots, according to Marketing Land. Showrooming has come to the automotive industry. Would-be car buyers have long used the PC internet for research during the purchase process; however a new study says th
Jan 29, 2014
A 22-point Checklist to Determine if You’re Mobile Ready
A 22-point checklist to determine if you’re mobile ready, according to Ragan.com. Renowned communications expert Shel Holtz shares this checklist that businesses can use to audit their mobile marketing preparedness. Go through Holtz’s mob
Jan 29, 2014
Destroy Your Website in 13 Easy Steps
Destroy your website in 13 easy steps, according to Marketing Profs. “I know enough to be dangerous.” Ever heard that one? Ever said that one? It’s a common thing to say, but sometimes we should take it literally. There are thousand
Jan 29, 2014
Posts
Dealer/GM NewsDigital DealerMarketing StrategiesSales & MarketingSales StrategiesSocial MediaTechnology
Boost Your Instagram Campaigns with these 5 Tools
Boost your Instagram campaigns with these 5 tools from Ragan.com. Instagram is an incredible tool for sharing visual pieces of your brand. It’s an increasingly popular platform for marketing campaigns. SumAll’s 2013 study of brands’
Jan 29, 2014
10 SEO Predictions for 2014
10 SEO predictions for 2014, from SocialMedia Today. Last year, search engine optimization (SEO) gurus rode a wild roller coaster of change as Google updated a slew of search engine algorithms. New and exciting algorithm changes are expected for 2014
Jan 21, 2014
7 Things to Include in Your Brand’s Social Media Strategy
7 things to include in your brand’s social media strategy, according to ClickZ. It’s a new year and I’m excited to see what brands will do on social media platforms in 2014. From amazing campaigns and content to crises, no doubt brands will
Jan 21, 2014
Getting More Business from Defunct Brands: A Three-step Strategy for Automotive Marketers
A three-step strategy for automotive marketers, according to DataMYX. Due to brand discontinuation and companies exiting the U.S. market, a number of automobile brands have disappeared from the marketplace over the past few years. But these brands st
Jan 21, 2014
10 Social Media Marketing Solutions for Small Businesses
10 social media marketing solutions for small businesses, from Business News Daily. Social media marketing is an art form, and with the right social media marketing solution, business owners can master it. Although social media platforms offer their
Jan 21, 2014