On this episode learn how important culture is on your customer's experience and your bottom line.

Between Facebook Live, Meerkat, and Periscope, it’s hard to determine which one you should focus on to increase your brand awareness and engagement with customers.

To make a GPS work, what has to happen? You have to tell it where you want it to go. So my challenge for you is have you said to yourself, have you told yourself, have you become a GPS

Have you seen these 2 features that Google has slowly been rolling out? Both relevant to your business, these features will increase your click-through rate, your mobile site traffic, and your

What's in it for you to take the action with the customer? What's in it for you to improve your income? What's in it for you to make things happen every day at your job?

Nan Mossey takes over for Paul in this week's Think Tank Tuesday to debunk a few common misconceptions about the marketing and advertising world. From getting more PDP views to customer reviews,

Following up with video doesn't have to be hard. With email and text the personal touch can get lost. Video is an easy way to be just a little different and have a last impression on your customer.

Let's get serious. Stop being so irresponsible with your business! Sure, you can look up to experts for strategies, ideas, and marketing tools, but don't let them take the wheel.

How are you adding value to the transaction for your customers? As people are making purchase decisions, are you influencing, or are you simply helping-- order-taking?