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Using Technology for the ‘Why’
One of my favorite dealer clients once said to me, “All I get is ‘What,’ stuff all day;…
Dealer News January 14The Simple Rules of the Business
There is a simple rule of business that we all want to live by. It’s not that we…
Dealer News January 14Media Madness 2011
The question I’m asked most often is “What advertising mediums should I use, and what percentage of my…
Dealer News January 14Outsource to Improve Results and Reduce Costs
In most organizations today, staff levels have been reduced and the fewer remaining managers and employees are taking…
Dealer News January 14It’s the Culture, Stupid!
A common misconception is that you can change your team’s behaviors strictly by changing your dealership’s vision. Here’s…
Dealer News January 14Interview with Stephen Wade, 2011 NADA Chairman, Stephen Wade Automotive Group
He started out wanting to be an attorney with no intention of being in the car business. Now,…
Marketing January 1Stephen Wade, 2011 NADA Chairman, Stephen Wade Automotive Group
He started out wanting to be an attorney with no intention of being in the car business. Now,…
Dealer News January 1Dealer Specialties: Your Non-stop 24-hour Live and Online Salesperson
Founded in Middletown, OH in 1989, Dealer Specialties had a simple start. Brothers Mike and Jack Nenni began…
Dealer News January 1Rob Fontano, Digital Sales & Marketing Director, Marazzi Motors
Rob, it looks like the John Marazzi group in Florida has a strong online presence. What is your…
Dealer News January 1