You’ll walk away with actionable tactics you can implement immediately to see more impactful results in your marketing efforts that translate to your bottom line. Topics include the importance of grasping the full customer journey, how a BDC or call center can impact your marketing outcomes, how top dealers use social media as a competitive advantage, how to build a seamless tech stack, and more. Furthermore, you’ll get the opportunity to ask the expert panel your own pressing questions!
Learning Objectives:
• Discover emerging trends in automotive marketing and how top dealers are capitalizing on them
• Gain compelling insights to make your marketing tactics more impactful and achieve ROI-positive results
• Learn what advertising sources are worth your investment… and which you should drop
• Discover the importance of analyzing your marketing results, what measurement tools are critical to your success, and what KPIs to zero in on