A Darwinian Fight for Survival: Winning dealers know customers want price and want it quick
Here is a stark but simple fact: for the past year, the marketplace has offered fewer active buyers…
News March 1The latest In: Event News
Is Your Web Site Fully Optimized?
Effective SEO campaigns are more than just keywords and meta tags It’s not news that search engine optimization…
News March 1Quick Tips to Improve Online Pre-Owned Sales
Creative merchandising of inventory improves sale chances We’re well into the first quarter, but it’s never too late…
News March 1Making Profit with your IT Department
For many years, a major DMS provider would sell their system on the claim that if they switched…
News March 1Going from Tourist to Tour Guide
If you don’t it will be like an orchestra without a conductor Vehicle headlights only illuminate the road…
News March 1NADA and Dealers: Why Associations Matter
NADA stands for the National Automobile Dealers Association, and the key word here is ???association.??? It means ???together.???…
News March 1Protecting your Ad-sets: Part II
Back in 2005 I wrote an article on issues involved with protecting your valuable intellectual property, in particular…
News February 1Leadershift is the Fuel for Success
If your store doesn’t have it, better get it Coaching an individual by influencing his view of CRM…
News February 1Out with the Old – In with the New
As we start a new year, many of us will perform a system “year-end” for the prior year.…
News February 1Consumers Hold the Key to Continued Certified Pre-owned Sales Growth
By all accounts, as long as a supply of eligible vehicles is available, the growth in certified pre-owned…
News February 1