How Dealerships Can Keep Up with Car Buyers Changing Habits
The car buying landscape is continually evolving, driven by changing consumer behaviors and technological advancements. Understanding these shifts…
News September 6The latest In: Marketing
Digital Streaming Trends on the Horizon
EMG’s Brett Hall Will Discuss Streaming Advertising at #DDCE2024 In May of this year, we held our second…
News September 3
Instagram Marketing Mastery for Car Dealerships
Instagram has emerged as an indispensable marketing tool for car dealerships, dynamically linking them with a broad audience,…
News August 29
How Dealers Can Get the Most Out of Their Digital Marketing Budgets
Digital marketing has transformed auto retailing. As online advertising evolves, many dealers struggle to keep up with the…
News August 28
The Salesperson’s Mindset: Developing a Positive Attitude
Successful selling is a tribute to the power of a positive mental attitude. As the saying goes, “Samson…
News August 15
Chevrolet, Mercedes-Benz Top J.D. Power Survey
Overall satisfaction with car manufacturer websites is the highest it since to an increase of inventory and incentives,…
News August 13
Demystifying the Myths: The Realities of Vehicle Markdowns in the Auto Industry
The practice of markdowns has long been a cornerstone of retail strategy across various industries, and the auto…
News August 6
Dealer Magazine: How to Leverage the Power of Video to Immediately Increase Engagements, Conversions, Volume & Gross in Automotive Sales
Editor’s Note: This article was originally published in the July/August edition of Dealer magazine In the competitive world…
News July 31
Mid-Year Review: Enhancing Your Dealership’s Marketing Strategy for 2024
As dealership managers and marketers, it is essential to periodically evaluate your progress and strategize for the remaining…
News July 15
The Car Market Crash Hype
The automotive news feed is completely saturated with fear mongering about what might happen for the rest of…
News July 10