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Audi Launches ‘Memorable Mile’ Photo Contest

Published: January 10, 2012

HERNDON, Va. — Starting this Tuesday, Audi invites enthusiasts to share an image and brief story of themselves with their Audi allroad for a chance at winning a VIP trip to Deer Valley during the USSA Freestyle International World Cup in Park City, Utah, to test drive the all-new allroad. The “Memorable Mile” contest officially kicks off today and ends on Jan. 17, 2012, at 11:59 p.m. ET.

Current Audi allroad owners can share their story and images via any of Audi social media channels, including Twitter, Google+, Flickr or Instagram.  Posts must be tagged with #myallroad for consideration.  For those who are not registered users of these social media sites, submissions can be emailed to myallroad@audi.com.

Audi will select 10 winners to take part in an all-inclusive VIP trip to Deer Valley to test drive the all-new Audi allroad.  Winners will be notified between the dates of Jan. 18 – 20, 2012, and must be ready to book flights within 24 hours of being selected.  Travel for this trip will take place from Feb. 1 – 5, 2012. Please visit http://audi.us/allroadcontest to view the official rules.

Making its re-entry into the U.S. market for the first time since 2005, the Audi allroad returns with iconic design and functionality blended with segment-leading technology. The new features 211 horsepower with 258 pounds-foot of torque that makes it faster and more fuel efficient than its predecessor. The new allroad also features a longer wheelbase for ride comfort and more headroom for front passengers. Audi offers several advanced technology features for the allroad, including adaptive front lighting, Audi side assist, Audi connect™ with factory-installed wireless internet and onboard MMI® Navigation system with Google Earth™ maps and real-time SiriusXM Traffic information, for a true aerial view of the route.

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ABOUT AUDI

Audi of America, Inc. and its U.S. dealers offer a full line of German-engineered luxury vehicles. AUDI AG is among the most successful luxury automotive brands globally. Audi was a top-performing luxury brand in Europe during 2011, and broke all-time company sales records in the U.S. Through 2016, AUDI AG will invest about $17 billion on new products and technologies. Visit www.audiusa.com or www.audiusanews.com for more information regarding Audi vehicle and business issues.