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Latest in: Leadership

Featured

VIP in Action Shows ‘Em You Care

Time after time as I speak to dealers, GMs, sales managers and fixed ops directors about customer relations,…

News August 5

Save me time, too

We know that the majority of car buyers today walk into the showroom pretty well settled on what…

News August 2

What is Web-Based Technology

As children we all played the game of “grapevine” where one person whispers a message to another, which…

News August 1

Here We Grow Again

“Loyd! It’s good to hear from you. I look forward to seeing you next week. I just wanted…

News August 1

Is It Really Worth the Effort To Work With Orphan Owners?

Orphan Owners = Proven BuyersOrphan Owner: Customers whose salesperson has moved on. This also includes customers whose salesperson…

News August 1

Dissecting Two Different Types Of Used Vehicle Retailers

In my conversations and travels, I encounter two different types of dealers. The first group often struggles with…

News August 1

5 Marketing Metrics to Rule Them All

Big data. Two words you’ve been hearing a lot lately. What does it mean to a dealer? Complexity,…

News August 1

Building Relationships with Millennial Shoppers by Leveraging Online Tools

Millennials (Gen Y), who are ages 34 or younger, are making their way to dealerships, and the question…

News August 1

How to Recruit Talented Employees to Enhance Customer Service

How to recruit talented employees to enhance customer service, from Customer Think. Happy employees make for motivated people…

News August 1
Featured

Marketing Ideas for Selling Cars

Marketing ideas for selling cars from azcentral.com. The rise of the Internet has meant a shift in marketing…

News July 31