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Mazda Launches ‘Seuss-ified’ Advertising Campaign

IRVINE, Calif.  — Mazda North American Operations (MNAO) announced its strategic partnership in support of the launch of Universal Pictures and Illumination Entertainment’s Dr. Seuss’ The Lorax, in theatres March 2. From the creat
Feb 22, 2012
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Chrysler Group’s ‘It’s Halftime in America’ Super Bowl Video Earns Second Place in YouTube’s Ad Blitz 2012 Contest

Auburn Hills, Mich. – The votes have been tallied and Chrysler Group LLC has secured the top automotive ranking in YouTube’s Ad Blitz 2012 contest. In it’s fifth year, the YouTube Ad Blitz program is one of the largest consumer polls of Sup
Feb 21, 2012
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SOCIALDEALER Introduces New Facebook A.M.P. Offering to Help Dealers Target Auto Buyers Online

Chicago, IL — SOCIALDEALER, a leading social media management company that helps automotive dealers create, manage and monitor their social activities through one centralized web platform, today introduced their Facebook Ad Management Program
Feb 21, 2012
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Cars.com Cares Awards $100,000 Donation to SADD

CHICAGO  — Cars.com, the premier online resource for buying and selling new and used vehicles, announced today that SADD (Students Against Destructive Decisions) is the recipient of a $100,000 donation from Cars.com Cares, the site’s corporate
Feb 21, 2012
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AutoFerret.com’s Automated Virtual Assistant (AVA) Sends 5 Millionth Message to Auto Dealer Customers

Bellingham, WA —AutoFerret.com announced that its Automated Virtual Assistant (AVA) has sent her five millionth message to auto dealership customers. Considering that it takes an average of two minutes to compose an e-mail, that means AVA has added
Feb 21, 2012
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Manheim’s Lilicia Bailey Names to Savoy Magazine’s 2012 Top 100 Most Influential Blacks in Corporate America

ATLANTA – Manheim Senior Vice President and Chief People Officer Lilicia Bailey has been selected as one of Savoy Magazine’s “2012 Top 100 Most Influential Blacks in Corporate America.” Bailey and the other honorees, which include prominent
Feb 21, 2012
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Polk: U.S. Consumers Hold on to New Vehicles Nearly Six Years, an All-Time High

SOUTHFIELD, Mich.  – Based on an analysis of U.S. vehicle registrations by Polk, a leading global market intelligence firm, the average length of ownership of vehicles that were purchased new has risen to a record 71.4 months, or nearly six years
Feb 21, 2012
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Well-Respected Dealership Trainer Shares How to Get More than Your Fair Share of Sales

Joe Verde, founder of Joe Verde Sales & Management Training, is sharing his expertise with automotive dealers and managers on how to get more than their fair share of sales. Buyers are out again and they’re confident again. Inventories are up a
Feb 21, 2012
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America’s Car-Mart Reports Revenue Increased 13.8%

BENTONVILLE, Ark. — America’s Car-Mart, Inc. announced its operating results for its third fiscal quarter ended January 31, 2012. Highlights of third quarter operating results: Net income of $7.3 million ($.73 per diluted share) vs. $5.7
Feb 21, 2012